MNTN

MNTN

https://mountain.com/
https://www.linkedin.com/company/wearemntn/

MNTN, a privately owned company founded in 2009 and headquartered in the US, employs approximately 530 people. Its primary business is providing advertising software services. This software is designed to assist brands in tracking and improving key advertising metrics such as conversions, revenue generation, and website traffic, specifically focusing on television advertising campaigns.

2024 Revenue

Founded

2009

Headcount

524

Headquarters

US

Primary Segment

Ad measurement and verification

Ownership

Privately Owned

News Summary:

MNTN announced an IPO price range for a $176 million listing on May 14, 2025. The company then set IPO terms on May 15, 2025, with the IPO expected to debut on May 22, 2025. Separately, MNTN developed AI-powered tools to improve marketing attribution and creative testing. These tools aim to enhance the precision of performance marketing and streamline the creative testing process, respectively.

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MNTN offers products in the ad tech industry. MNTN's product portfolio comprises of premium video and CTV and ad measurement and verification.

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MNTN's revenues were less than $500M in 2024. All the revenue comes from cTV measurement, attribution and fraud.

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May

22nd

2025

21:30

Marketing IPO Meets Investor Eye; Jumps 65% on Day One

bullish MNTN Watchlist MNTN Inc. (MNTN) - Marketing IPO Meets Investor Eye; Jumps 65% on Day One Equity Capital Markets 12 View s 23 May 2025 05:30 MNTN's IPO priced at $16, opened at $21, and closed at $26.36, with a first day return of 65% due to high demand and star-power in the C-Suite.

May

22nd

2025

20:24

Funding Activities,

Adtech Firm MNTN Hits $1.6 Billion Valuation, Signaling IPO Market Rebound

MNTN, Inc. (NYSE:MNTN), an advertising platform for internet-connected TVs, reached a valuation of $1.62 billion after its shares surged 31.25% during their first day of trading on the NYSE, reflecting renewed investor interest in the IPO market.

May

22nd

2025

20:24

Funding Activities,

Adtech Firm MNTN Hits $1.6 Billion Valuation, Signaling IPO Market Rebound

MNTN, Inc. (NYSE:MNTN), an advertising platform for internet-connected TVs, reached a valuation of $1.62 billion after its shares surged 31.25% during their first day of trading on the NYSE, reflecting renewed investor interest in the IPO market.

Yahoo Finance Singapore

May

22nd

2025

18:16

Funding Activities

Shares in TV adtech firm MNTN soar in IPO debut

MNTN Inc. (NYSE: MNTN ) stock opened at $21 in its IPO debut on the New York Stock Exchange on Thursday, 31.3% above the offering price of $16.

May

22nd

2025

14:40

Funding Activities

Further evidence of an IPO rebound helps ease worries held by Wall Street dealmakers

Initial public offerings from Hinge Health Inc. and MNTN Inc. delivered double-digit percentage gains after pricing at the top of their estimated ranges on Thursday, as the IPO market continues to gear up after an absence of major deals in recent weeks.

May

22nd

2025

12:47

Funding Activities

MNTN IPO: Stock price soars by double digits as Ryan Reynolds-linked ad-tech firm debuts on NYSE

Update Thursday, 2:13 p.m.: MNTN Inc, the advertising technology company that counts Hollywood actor Ryan Reynolds as its chief creative officer, made its market debut on Thursday, in a closely watched initial public offering (IPO) that is testing investor appetite for the rapidly growing segment of ad-supported streaming television.

May

22nd

2025

11:12

Funding Activities

Ryan Reynolds’ MNTN Shares Rise 60% After $187 Million IPO

(Bloomberg) -- Connected TV advertising platform MNTN Inc.’s shares climbed more than 60% after the company and some of its shareholders raised $187 million in an initial public offering. Most Read from Bloomberg Shares in the Austin-based company traded at $25.82 each as of 12:30 p.m. in New York on Thursday, above the IPO price of $16 per share, the top of the marketed range.

May

22nd

2025

08:00

Funding Activities

Latham & Watkins Represents MNTN, Inc. in IPO

MNTN, Inc. (MNTN), a technology platform that brings performance marketing to Connected TV, has announced the pricing of its initial public offering of 11,700,000 shares of its Class A common stock, at a public offering price of US$16 per share.

Latham & Watkins

May

22nd

2025

05:06

Funding Activities

Ryan Reynolds’ advertising firm MNTN, holders raise $187 million in IPO

Connected TV advertising platform MNTN Inc. and some of its shareholders raised $187 million in an initial public offering priced at the top of a marketed range. The Austin-based company — that counts Hollywood star Ryan Reynolds as its chief creative officer — and the selling shareholders priced 11.7 million shares at $16 each, according to a statement Wednesday.

May

21st

2025

23:30

Funding Activities

MNTN Announces Pricing of Initial Public Offering

NEW YORK--(BUSINESS WIRE)--May 21, 2025-- MNTN, Inc. (“MNTN”), a technology platform that brings performance marketing to Connected TV, announced today the pricing of its initial public offering of 11,700,000 shares of its Class A common stock, at a public offering price of $16.00 per share. The shares are expected to begin trading on the New York Stock Exchange on May 22, 2025, under the ticker symbol “MNTN.” The offering is expected to close on May 23, 2025, subject to customary closing conditions. Copyright Business Wire 2025.

The Joplin Globe

May

21st

2025

18:16

Funding Activities

Ryan Reynolds’ Ad Firm MNTN, Holders Raise $187 Million in IPO

Connected TV advertising platform MNTN Inc. and some of its shareholders raised $187 million in an initial public offering priced at the top of a marketed range. The Austin-based company — that counts Hollywood star Ryan Reynolds as its chief creative officer — and the selling shareholders priced 11.7 million shares at $16 each, according to a statement Wednesday.

May

21st

2025

17:45

Funding Activities

MNTN Says Prices IPO Of 11.7 Million Shares At $16.00 Per Share

MNTN Inc (MNTN.N): MNTN ANNOUNCES PRICING OF INITIAL PUBLIC OFFERING MNTN INC - PRICES IPO OF 11.7 MILLION SHARES AT $16.00 PER SHARE

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