NOVA Broadcasting Group

http://www.nova.bg
https://www.linkedin.com/company/novabroadcastinggroup/

NOVA Broadcasting Group, also known as Nova Bulgaria, is a privately owned company headquartered in Bulgaria. Operating as a tier 1 media tech buyer and part of United Group, the company was founded in 1994 and employs approximately 280 individuals. NOVA Broadcasting Group reported $144.9M in revenue as of 2023. The company specializes in broadcast television and radio, functioning as a Bulgarian channel group that operates brands such as Nova TV, Kino Nova, Diema, Diema Family, Diema Xtra, Nova Sport, and the digital businesses Netinfo.

2023 Revenue

Founded

1994

Headcount

352

Headquarters

Bulgaria

Primary Segment

Broadcast television and radio

Ownership

Privately Owned

News Summary:

United Group, parent company of NOVA Broadcasting Group, initiated the rollout of its third-generation entertainment platform, EON 3.0, across its footprint on September 18, 2026. The cloud-based platform, built around an AI-driven engine and a redesigned EPG, is available as an app and on a set-top box. Previously, on July 20, 2026, United Group's Greek subsidiary, Nova, signed an agreement to divest its 50% shareholding in Nova ICT to IREON Technologies, a member of the Motor Oil Group, a move intended to strengthen United Group's 5G strategy. This followed reports on July 19, 2026, that Newsmax, the US cable news network, plans to expand its brand into Bulgaria amid speculation concerning the potential sale of Nova TV.

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NOVA Broadcasting Group offers products in the media and telecoms services industry. NOVA Broadcasting Group's product portfolio comprises of broadcast television and radio.

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NOVA Broadcasting Group's revenues were less than $250M in 2023. All the revenue comes from linear TV carriage or subscription (thematic).

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Sep

18th

2026

06:30

New Offerings, Emerging Tech, B2B Tag, New Offerings

United Group rolls out EON 3.0 platform

Southeastern European service provider United Group is now rolling out its third-generation entertainment platform, EON 3.0, across its footprint. According to United Group, the cloud-based platform is built around an AI-driven engine and a redesigned EPG, and the full experience is now available on an app as well as on a set-top box.

Decode TV

Jul

20th

2026

17:23

B2B Tag, Mergers and Acquisitions

United Group Sells Nova ICT Stake to IREON Technologies to Strengthen 5G Strategy

United Group, the leading telecoms and media operator in Southeast Europe majority owned by BC Partners, announces that its Greek subsidiary Nova has signed an agreement to sell its 50% shareholding in Nova ICT to IREON Technologies, a member of the Motor Oil Group.

The Fast Mode

Jul

19th

2026

06:30

B2B Tag, Mergers and Acquisitions, Facility Expansion

Friendly Newsmax Eyes Bulgarian Expansion Amid Nova TV Sale Speculation

Newsmax , the US cable news network that describes itself as the country’s fourth-largest cable news channel and is available in more than 100 countries, is preparing to expand its brand into Bulgaria , Mediapool reports.

Novinite

Jan

11th

2026

04:37

B2B Tag

Best-Paid Migrants in Germany

[Translated] A recent study by the German Economic Institute shows that Indians receive the highest median gross salaries among migrants in Germany – 5393 euros per month. The median salary means that half of the Indians earn more, and the other half earn less.

Fakti

Jan

5th

2026

10:36

B2B Tag

For the Euro: Enhanced Security Measures Around Post Offices and Banks

[Translated] The police are taking enhanced security measures around post offices and bank branches in the country in connection with the payment of pensions and the introduction of the new currency. This was announced by Chief Inspector Milorad Yordanov of the Protective Police in an interview on Nova Television.He clarified that the measures are primarily focused on objects where elderly people – a vulnerable group of the population – will receive their pensions.

DNES.BG

Jan

1st

2026

13:00

B2B Tag

Problems Faced by Bulgarians After Joining the Euro. Many Shops May Remain Closed in January

[Translated] Thus, the question arises whether small traders will not open in January to avoid the impossibility of facing the situation, as reported by nova.bg.Tania Bobceva, owner of a small cigarette and confectionery shop, tells that the lack of packets leads to difficulties in trade."As a legal person, I haven't received even a single cent.

Știrile ProTV

Dec

27th

2025

04:17

B2B Tag

Free Calculator Helps Small Business Deal with the Euro

[Translated] Only a few days remain until 2026 and the official introduction of the euro in Bulgaria. Expectations for new banknotes and coins in wallets are going hand in hand with concerns about small businesses – how to avoid mistakes when returning change in two currencies.

Actualno

Dec

17th

2025

09:02

B2B Tag

Dramatic Data for Properties and Rentals

[Translated] Properties in our country are more than twice as expensive as they were 10 years ago.

Standart

Aug

31st

2025

18:30

Procurement and Sales, CT_Monitor Company

Gunpowder Plant Will Be 49-51 JV of VMZ Sopot and Rheinmetall - Defence Minister

The gunpowder plant that will be built in Bulgaria will be a 49-51 joint venture between VMZ Sopot and Germany's Rheinmetall, Bulgarian Defence Minister Atanas Zapryanov said on NOVA Television Monday morning. He specified that the JV planning and conclusion of an agreement are being finalized.

Bulgarian News Agency

Examples of NOVA Broadcasting Group's suppliers include BCE - Broadcasting Center Europe, Infront Sports & Media and BeIN Media Group.

Example Suppliers

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Example Partners

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NOVA Broadcasting Group currently holds 28 broadcasting rights for sports competitions including motorsports, basketball, equestrianism, soccer | association football and combat sports.