PGA Tour

http://www.pgatour.com/
https://www.linkedin.com/company/pga-tour/

PGA Tour is a privately owned organization headquartered in the US. Founded in 1929, it operates with an estimated 2,400 employees and reported $760.6M in revenue as of 2024. The company specializes in spectator sports, primarily functioning as the organizer of the main professional golf tours in the US and North America, and also functions as a tier 1 media tech buyer.

2024 Revenue

Founded

1929

Headcount

3,306

Headquarters

United States

Primary Segment

Spectator Sports

Ownership

Privately Owned

Deployments

News Summary:

The PGA Tour on July 30 launched an announcer-free "Quiet Please" broadcast for its Marquee Group at the Rocket Classic, available on PGA Tour LIVE via ESPN+. This new format emphasizes player-caddie conversations, crowd noise, and natural course sounds. Also on July 30, golfer Trey Mullinax received a six-month ban for an anti-doping violation after testing positive for a controlled substance. Mullinax, whose only PGA Tour victory was the 2022 Barbasol Championship, stated he used unapproved medication for a diagnosed condition. Previously, on July 29, the Tour confirmed Torrey Pines will remain on its schedule, transitioning to host The Sentry tournament from Kapalua starting in January 2027, and becoming a Championship stop in 2028.

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PGA Tour offers 6 products in the media and telecoms services and sports industries. PGA Tour's product portfolio comprises of sports tickets, merchandise and sponsorship, search, social, and retail media, golf and content rights.

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PGA Tour's revenues were less than $1B in 2024. Caretta Research has split PGA Tour's revenue into 5 different product categories, the largest of which is golf. For full access to PGA Tour's revenue breakdown subscribe to Caretta Portal.

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Jul

31st

2026

10:47

Events, Emerging Tech, B2B Tag, Events and Conferences

Can a YouTuber get the PGA Tour out of its own way?

There’s legitimate bristling to be had on the inclusion of Brad Dalke in this week’s Rocket Classic. Dalke is one helluva golfer, but he is firstly a YouTube Golfer. That term isn’t nearly as disparaging as it may have once been, but he was invited as a sponsor’s exemption for that reason far more than any other.

Golf

Jul

30th

2026

15:24

Events, B2B Tag, New Offerings, Events and Conferences

What is the PGA Tour’s new announcer-free broadcast at the Rocket Classic?

The PGA Tour is trying something rather different at this week’s Rocket Classic. For the first time, fans watching PGA Tour LIVE on ESPN+ can follow a marquee group without the usual stream of commentary, with the new Marquee Group: Quiet Please broadcast instead putting the focus on player-caddie conversations, crowd noise and the natural sounds of the golf course.

GolfMagic

Jul

30th

2026

06:35

B2B Tag

PGA Tour: Trey Mullinax receives six-month ban for anti-doping violation after testing positive for controlled substance

Golfer Trey Mullinax has received a six-month ban after testing positive for a substance prohibited by the World Anti-Doping Agency. Mullinax - whose one PGA Tour victory came at the 2022 Barbasol Championship - said in a statement provided by the Tour that he used a medication for a condition he was diagnosed with at university without seeking approval.

Heart Radio

Jul

29th

2026

10:43

Events, B2B Tag, New Offerings, Events and Conferences

‘Quiet, please’: PGA Tour to debut announcer-free(!) stream centering on player-caddie convos

If you’ve ever found yourself exhausted over an announcing team that just won’t let the moment breathe, PGA Tour Live’s latest stream for you. There will be the crisp sounds of nature, plenty of player-caddie interactions … and lots of breathing.

Australian Golf Digest

Jul

29th

2026

10:13

Events, B2B Tag, Events and Conferences

Torrey Pines to stay on PGA Tour schedule, become Championship stop in 2028

The PGA Tour isn’t leaving Torrey Pines any time soon. As expected, the La Jolla, California, stop will remain on the calendar, though under a different – albeit familiar – name beginning in 2027. The Sentry, which transitions from its former home at Kapalua, will be contested Jan.

Golf Channel

Jul

29th

2026

06:30

Events, Awards and Recognitions, B2B Tag, Award Wins, Events and Conferences

Omni Hotels & Resorts Congratulates Jackson Koivun on First PGA Tour Victory

Omni Hotels & Resorts – the official hotel partner of the PGA TOUR and PGA of America – is proud to congratulate its brand ambassador Jackson Koivun on his inaugural PGA Tour win at the 3M Open held from July 23 - 26 on the TPC Twin Cities course (Blaine, MN).

Omnihotels

Jul

29th

2026

06:30

Events, B2B Tag, Marketing and Promotional Activities, Events and Conferences

PGA Tour’s latest schedule shakeup features a new sponsor (and surprise venue)

When the PGA Tour descended upon the Travelers Championship in June to announce major changes to the future of professional golf, at least some in the golf world rolled their eyes. The changes as outlined by the Tour had been in the works for months … and expected by many inside the sport’s orbit for roughly as long.

Irish Golfer

Jul

29th

2026

05:03

New Offerings, B2B Tag, New Offerings

‘Quiet, please’: PGA Tour to debut announcer-free(!) stream centering on player-caddie convos

If you’ve ever found yourself exhausted over an announcing team that just won’t let the moment breathe, PGA Tour Live's latest stream for you. There will be the crisp sounds of nature, plenty of player-caddie interactions ...

Golf Digest

Jul

24th

2026

11:56

Events, B2B Tag, Events and Conferences

5 big names on PGA Tour fighting to make FedEx Cup Playoffs

The FedEx Cup playoffs are rounding the corner on the PGA Tour's calendar, and many big names are currently out of the top-70 and fighting for a spot The FedEx Cup playoffs are rounding the corner on the PGA Tour, and many big stars could find themselves watching the playoffs snuggled up on their couch if they don’t perform well in the upcoming weeks.

The Mirror US

Jul

23rd

2026

06:30

Awards and Recognitions, B2B Tag, Award Wins

Begay III honored with Payne Stewart Award

Four-time PGA Tour winner and founder of NB3 Foundation, a national, award-winning Native American-led nonprofit, Notah Begay III has been named the recipient of the Payne Stewart Award presented by Southern Company, honoring his character, sportsmanship and commitment to charitable giving.

Ponte Vedra Recorder

Jul

22nd

2026

16:30

Partnerships and Alliances, Funding Activities, B2B Tag, Funding, Partnerships

Asian Tour Joins PGA Tour Alliance, Stripping LIV of Rankings Pathway

The Asian Tour, DP World Tour and PGA Tour announced a three-way strategic partnership on July 21, 2026, formally ending the Asian Tour's four-year, $300 million relationship with LIV Golf and raising urgent questions about the Saudi-backed league's world ranking status.

Golf Post

Jul

22nd

2026

13:11

Partnerships and Alliances, B2B Tag, Partnerships

PGA Tour and DP World Tour announce multi-year Asian Tour partnership

THE PGA Tour and Europe-based DP World Tour announced on Tuesday a multi-year partnership with the Asian Tour that had previously served as a key feeder to LIV Golf. Through their existing strategic alliance, the PGA Tour and DP World Tour will now partner with the Asian Tour to establish a formal pathway for the leading Asian Tour members for at least the next three years.

BusinessWorld

Examples of PGA Tour's suppliers include Adobe, Amazon Web Services (AWS) and Genius Sports.

Example Customers

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Example Suppliers

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PGA Tour sells broadcasting rights of its 2 golf competitions to 20 companies globally, covering 6 countries. PGA Tour's rights holders include Telefonica.