ServiceNow is a publicly owned company headquartered in Santa Clara, California, United States. Founded in 2004 by Fred Luddy, the company operates with approximately 24,080 employees and reported $13.3B in revenue as of 2025. Initially launched as an IT Service Management (ITSM) ticketing system, ServiceNow has evolved into a software development provider focusing on cloud computing and enterprise software. Operating entirely on its proprietary Now Platform (ServiceNow AI Platform), the company delivers digital solutions that connect IT, Human Resources, Customer Service, and Security into a single system of action. These solutions are utilized by 85% of the Fortune 500 and integrate generative artificial intelligence, low-code custom app development, and autonomous AI Agents directly into workflows. ServiceNow enables organizations to replace manual processes with automated digital workflows.
On October 9, 2026, ServiceNow and Palantir Technologies were highlighted as distinct enterprise automation routes for investors seeking AI software exposure, with ServiceNow coordinating established workflows and Palantir connecting data decisions. Earlier that day, Hexaware announced its intention to host a roundtable at the ServiceNow Conference in London 2026, focusing on how organizations leverage the ServiceNow AI platform to transform business processes. This followed the Bundesliga's announcement that it named ServiceNow its Official CRM Partner, reporting an 89% first contact resolution rate and a halved caseload from its fan service platform launched in August 2026. Also on October 9, 2026, TQStarling, a ServiceNow Premier Partner, launched its AI Control Tower services to help enterprises operationalize AI governance using the ServiceNow AI Control Tower. Previously, ServiceNow was cited among AI software stocks like Palantir, CrowdStrike, SoundHound AI, and AppLovin, noting market differentiation between companies showing AI revenue impact and those projecting future growth.
ServiceNow offers 7 products in the telecoms tech industry. ServiceNow's product portfolio comprises of bSS/OSS.
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ServiceNow's revenues were $13.3B in 2025. Caretta Research has split ServiceNow's revenue into 4 different product categories, the largest of which is other, which represents 97% of ServiceNow's revenue.
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ServiceNow's customers primarily consist of telecoms and iT Services and IT Consulting companies. Examples of ServiceNow's customers include Bell Communication and Technology Services (Bell CTS), BT Group and Cognizant. ServiceNow has suppliers like VAST Data.
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