Viu is a privately owned company, based in Hong Kong, and is a subsidiary of PCCW and Canal+. Founded in 2015, the company operates primarily as a tier 1 media tech buyer, providing media and TV services. With approximately 500 employees, Viu reported $330.9M in revenue as of 2025. The company functions as an over-the-top video on demand streaming service, under PCCW Media Group's Viu International Ltd. It operates on a dual-revenue model encompassing subscriptions and advertising. Viu delivers content in various genres from Asian content providers with local language subtitles and produces original series under its Viu Original initiative.
On July 30, 2026, PCCW Limited reported its first-half 2026 results, showcasing consolidated revenue of US$2.59 billion, a 7% year-over-year increase, which the company attributed in part to the continued expansion of its Viu streaming platform. This followed Viu's announcement on June 17 that it teamed up with iQIYI to offer a single streaming subscription bundle across Southeast Asia. The partnership, unveiled at the APOS conference in Bali, combines Viu’s Korean-led catalog with iQIYI’s Chinese and local-language slate, representing a joint effort in a competitive streaming market.
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