LoopMe, a privately owned UK-based company founded in 2012, provides advertising services. Employing approximately 340 people, the company's primary offering centers on AI-driven mobile advertising attribution solutions for brands. Mayfair Equity Partners is listed as a parent company, and Chartboost is a subsidiary.
LoopMe announced three new appointments to its management team on September 5, 2025. These appointments, Edward Peterson, Stephen St. Pierre, and Josh Lax, will contribute expertise in technology, agency partnerships, and talent management. Separately, between August 4 and 7, 2025, LoopMe conducted a survey of 26,604 UK consumers regarding their streaming service subscription and viewing habits. One LoopMe patent, described by CEO and founder Stephen Upstone, details a process where thousands of algorithms compete to optimize advertising campaigns. The company's AI-driven brand advertising platform was highlighted as a key factor in attracting a new employee.
LoopMe offers 3 products in the ad tech industry. LoopMe's product portfolio comprises of data, targeting and identity, ad measurement and verification and RTB and programmatic.
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LoopMe's customers primarily consist of consumer Electronics and broadcast television and radio companies. Examples of LoopMe's customers include TCL Communication and Sony Pictures Entertainment.
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