LoopMe

http://loopme.com
https://www.linkedin.com/company/loopme/

LoopMe is a privately held software company founded in 2012 and headquartered in the UK. With a team of 340 employees, the company specializes in AI-powered, brand-based mobile ad attribution solutions. LoopMe's main product is an ad measurement and analytics platform that helps brands measure the effectiveness of their mobile advertising campaigns and optimize their ad spend. The company has received funding from Mayfair Equity Partners and has grown significantly in recent years.

Revenue

Founded

2012

Headcount

331

Headquarters

Primary Segment

Advertising Services

Ownership

Privately Owned

Deployments

Similar Companies

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LoopMe offers 3 products in the ad tech industry. LoopMe's product portfolio comprises of RTB and programmatic and ad measurement and verification.

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Dec

18th

2024

18:30

Employee spotlight: Solomon Gezari

Solomon Gezari, a Sales Director for LoopMe’s AMP Audience & Measurement Platform, features in LoopMe’s employee spotlight series. Why did you decide to join LoopMe? Back when I was but a young sales lad at Nielsen, I dreamed of working at a cool ad tech startup one day.

Loopme

Dec

16th

2024

18:30

M&A Activities, Artificial Intelligence, Caretta Research_Monitor Company

News in brief

- LoopMe acquires Chartboost. LoopMe has announced its acquisition of mobile advertising and monetisation platform Chartboost from Zynga. Chartboost is a mobile programmatic advertising and monetisation platform that empowers app developers to monetise highly engaged audiences by connecting them directly with marketers through immersive ad experiences.

CSI Magazine

Dec

13th

2024

12:06

M&A Activities, Artificial Intelligence, Caretta Research_Monitor Company

LoopMe Acquires Chartboost From Zynga

LoopMe, a London, UK-based technology company that uses artificial intelligence (AI) to improve brand advertising results, acquired Chartboost, a San Francisco, CA-based provider of a mobile advertising and monetization platform, from Zynga. The amount of the deal was not disclosed.

Citybiz

Dec

13th

2024

08:40

M&A Activities, Artificial Intelligence, Caretta Research_Monitor Company

LoopMe Acquires Chartboost from Zynga

FinSMEs

Dec

12th

2024

08:10

M&A Activities, Caretta Research_Monitor Company

LoopMe Buys Chartboost From Zynga For Direct Paths Into Mobile Apps

While you were busy digesting this week’s OMG-IPG megamerger news, there was another acquisition you might have missed. On Tuesday, mobile video ad platform LoopMe bought mobile monetization platform Chartboost from mobile game publisher Zynga. That’s a lot of mobile.

AdExchanger

Dec

11th

2024

10:49

M&A Activities, Artificial Intelligence, Caretta Research_Monitor Company

LoopMe buys Chartboost from Zynga, to drive digital ads mission -

LoopMe, a leading technology company that uses artificial intelligence (AI) to improve brand advertising results, has announced its acquisition of mobile advertising and monetisation platform Chartboost from Zynga Inc., a wholly-owned publishing label of Take-Two Interactive Software.

Loopme

Dec

11th

2024

10:41

M&A Activities, Artificial Intelligence, Caretta Research_Monitor Company

LoopMe’s Acquisition of Chartboost Set to Revolutionize Mobile Advertising!

On December 10, 2024, LoopMe announced its acquisition of Chartboost, a mobile advertising and monetization platform, from Zynga Inc., a subsidiary of Take-Two Interactive Software. This strategic acquisition comes as LoopMe experiences significant growth, boasting a 40% compound annual growth rate (CAGR) in gross revenue from FY2018 to 2023.

Loopme

Dec

11th

2024

09:40

M&A Activities, Caretta Research_Monitor Company

LoopMe acquires Chartboost from Zynga

LoopMe, a London company using artificial intelligence to improve brand advertising results, has acquired mobile advertising and monetisation platform Chartboost from Zynga Inc. LoopMe, which featured on our MarTech 50 ranking this year, says it has experienced a fully organic 40% compound annual growth rate on gross revenue from 2018-2023.

BusinessCloud

Dec

11th

2024

06:57

M&A Activities, New Offerings, Divestiture, Caretta Research_Monitor Company

LoopMe Acquires Chartboost from Zynga, Accelerating its Mission to Power Brand Advertising Across the Digital Ecosystem

A preview of this article is not available. Please click on the headline to read the complete article

MarTech Series

Dec

11th

2024

04:18

M&A Activities, Artificial Intelligence, Caretta Research_Monitor Company

Zynga sells Chartboost to AI-driven advertising company LoopMe | News-in-brief

Zynga sells Chartboost to AI-driven advertising company LoopMe | News-in-brief Terms of the acquisition were not disclosed, Zynga initially acquired the monetisation platform in 2021 for $250m

Gamesindustry

Dec

10th

2024

22:37

M&A Activities, Business Expansion, Artificial Intelligence, Caretta Research_Monitor Company

Zynga sells Chartboost to LoopMe

Mobile games publisher Zynga has sold mobile ads and monetisation platform Chartboost to LoopMe for an undisclosed fee. LoopMe said the deal is part of its plans to expand its own AI-powered brand advertising and performance platform and grow its presence in the mobile apps ecosystem.

Pocket Gamer.Biz

Dec

10th

2024

22:19

Partnerships and Alliances, Caretta Research_Monitor Company

Warner Bros. Discovery Announces New Measurement & Attribution Partners to Provide Campaign Effectiveness Insights for Advertisers

The Global Media & Entertainment Company Welcomes Six Partners to Demonstrate Full-Funnel Impact of Advertising Campaigns Across Portfolio of Premium Entertainment, Sports, News & Lifestyle Brands Warner Bros. Discovery U.S Ad Sales today announced new partnerships with 605, ABCS Insights, DISQO, EDO, LoopMe and Pilotly to further demonstrate greater attribution and efficacy of advertising campaigns across its linear, digital and advanced audiences.

Warner Bros. Discovery

LoopMe's customers primarily consist of broadcast television and radio and consumer electronics companies. Examples of LoopMe's customers include Sony Pictures Entertainment and TCL Communication.

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LoopMe

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