LoopMe

http://loopme.com
https://www.linkedin.com/company/loopme/

LoopMe is a privately owned company headquartered in the UK. Operating as a subsidiary of Mayfair Equity Partners, and founded in 2012, it employs approximately 340 individuals. Specializing in advertising services, the company provides AI-powered, brand-based mobile ad attribution solutions. It also operates subsidiary Chartboost.

Revenue

Founded

2012

Headcount

399

Headquarters

United Kingdom

Primary Segment

Advertising Services

Ownership

Privately Owned

Deployments

News Summary:

On July 29, 2026, LoopMe released its Consumer Snapshot report, which revealed that 82% of US consumers aged 18-24 order from Quick Service Restaurant (QSR) brands, exceeding the 74% national average. The report surveyed 7,530 US consumers in June 2026 to gauge QSR ordering behaviors and trends. Earlier the same day, LoopMe announced the appointment of Penry Price to its Board and Christina Beaumier to its Data Advisory Board. These leadership additions, accompanying progress on the Chartboost Direct platform, aim to bolster AI innovation, product development, and overall growth. The company seeks executives experienced in scaling global technology businesses, developing high-performing products, and driving organizational transformation.

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LoopMe offers 3 products in the ad tech and services industry. LoopMe's product portfolio comprises of RTB and programmatic, data, targeting and identity and ad measurement and verification.

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Jul

30th

2026

09:28

Emerging Tech, Artificial Intelligence, B2B Tag, Employee Related Initiatives

Employee spotlight: Charley Liu

Meet Charley Liu, Staff Solutions Engineer at LoopMe — Charley talks about why he was drawn to the ad industry, how AI has transformed his way of working, and why he would love to live in Tokyo.

LoopMe

Jul

29th

2026

06:43

B2B Tag

LoopMe Consumer Snapshot: QSR (US) - LoopMe

LoopMe surveyed 7,530 consumers in the US in June 2026 to gauge QSR ordering behaviors and trends. One key finding: 82% of 18-24s order from QSR brands, well above the 74% national average.

LoopMe

Jul

29th

2026

01:49

Management Changes, Emerging Tech, Artificial Intelligence, Management Changes, Product Updates

LoopMe Strengthens Board and Data Advisory Leadership to Support AI Innovation, Product Development and Growth

LoopMe, the global leader in brand performance, has announced the appointment of Penry Price to its Board and Christina Beaumier to its Data Advisory Board, alongside new progress on its Chartboost Direct platform. Building on more than a decade of AI innovation, LoopMe continues to strengthen its leadership with executives who have successfully scaled global technology businesses, built high-performing products and led organisational transformation.

MarTech Series

Jul

28th

2026

12:30

Management Changes, Emerging Tech, Artificial Intelligence, Management Changes, Product Updates

LoopMe Strengthens Board and Data Advisory Leadership to Support AI Innovation, Product Development and Growth

LoopMe , the global leader in brand performance, has today announced the appointment of Penry Price to its Board and Christina Beaumier to its Data Advisory Board, alongside new progress on its Chartboost Direct platform.■

Morningstar

Jul

26th

2026

13:09

Emerging Tech, Big Data/Analytics, Artificial Intelligence, B2B Tag

How I’d Build ML for a DSP on GCP

For most of the last decade I’ve built machine learning for mobile advertising. At Chartboost and then as VP of Machine Learning at Aarki, my teams built the models at the core of a Demand-Side Platform (DSP): systems that decide, for every bid request, whether showing an ad on a device will lead to a click, an install, and eventually a paying user — and what to bid as a result.

Medium

Jul

9th

2026

19:35

B2B Tag, Marketing and Promotional Activities

Why Australian marketers struggle to justify brand spend

By James Parker, Head of APAC at LoopMe There's an undeniable body of evidence that supports brand advertising's long-term commercial value. The IPA Effectiveness Databank, consisting of more than 1,600 case studies since 1980, shows that long-term brand investment delivers around double the profit of short-term activation.

Mediaweek

Jul

7th

2026

02:37

Events, Emerging Tech, Artificial Intelligence, B2B Tag, Events and Conferences

ChinaJoy 2026

9:00 AM – 5:00 PM | Booth W3-E205 Meet the LoopMe team Stop by LoopMe's booth to discover how we're bringing brands into apps, powered by AI agents. There will also be interactive games with the chance to win a prize! 10:15 AM – 11:00 AM | Hall W3 Stage Hear from LoopMe LoopMe will explore how mobile app globalisation is evolving, and what that means for programmatic growth.

LoopMe

Jul

2nd

2026

07:00

B2B Tag

LoopMe Consumer Snapshot: Holiday Shopping (US)

LoopMe surveyed 7,689 US consumers in May 2026 to gauge holiday shopping behaviors, revealing that 53% of Americans are holiday shoppers.

LoopMe

Jul

2nd

2026

03:47

B2B Tag

LoopMe Consumer Snapshot: Festive Shopping (UK)

LoopMe surveyed 13,435 UK consumers in May 2026 to understand Christmas and festive shopping plans, finding that 53% of UK adults identify as festive shoppers.

LoopMe

Jul

1st

2026

08:08

B2B Tag

LoopMe Consumer Snapshot: Festive Shopping (Singapore)

LoopMe surveyed 6,798 consumers in Singapore in May 2026 to understand festive shopping intent and preferences. Among the findings: 46% of Singaporeans identify as festive shoppers.

LoopMe

Jul

1st

2026

01:00

Events, Emerging Tech

Cannes Lions 2026: Publishers Look Beyond AI To Redefine Value Across The Open Web

For publishers, this year’s Cannes Lions marked a turning point in how the industry defines value. Conversations increasingly centred on the foundations of a stronger open web, from improving inventory quality and strengthening data collaboration to finding new ways of creating value through trusted audiences and richer media experiences.

Substack

Jun

15th

2026

19:30

Emerging Tech, Artificial Intelligence, B2B Tag

He Built an AI Ad Platform Before AI Was the Conversation

Stephen Upstone has been working in AI for over 20 years, long before it was a talking point, and as CEO and Founder of LoopMe he’s grown the business 40% year over year for seven consecutive years.

Atm

LoopMe's customers primarily consist of entertainment content rights and consumer Electronics companies. Examples of LoopMe's customers include Sony Pictures Entertainment and TCL Communication.

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Analysis

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LoopMe

Revenue

Founded

Headcount

Headquarters

Primary Segment

Ownership

Deployments

News Summary:

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