World Triathlon

http://www.triathlon.org
https://www.linkedin.com/company/worldtriathlon/

World Triathlon is a privately owned organization headquartered in Switzerland. Founded in 1989, it employs approximately 200 individuals and reported $10.5M in revenue as of 2024. Primarily involved in spectator sports, the organization serves as the international governing body for the Olympic sport of triathlon and all related multisport disciplines worldwide, including duathlon, aquathlon, cross triathlon, and winter triathlon.

2024 Revenue

Founded

1989

Headcount

269

Headquarters

Switzerland

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

Triathlon racing started a busy month in Spain with the Europe Triathlon Cup in Ceuta on October 2, following last week's events in Pontevedra. Previously, the SheLovesTri program, held in Sanxenxo and Pontevedra from September 22-27 alongside the World Triathlon Congress, brought together coaches, administrators, and researchers to examine women's position in triathlon and propose actions for progress, covering five initiatives including female participation and federation development. On September 30, the Rome World Cup welcomed a strong women's field, featuring athletes prominent in the year's top stories. This followed a September 28 recap of the WTCS Finals in Pontevedra and other international circuit events. The Men's 2026 World Triathlon Championships in Pontevedra also saw highlights released on September 27.

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World Triathlon offers 4 products in the sports and media and telecoms services industries. World Triathlon's product portfolio comprises of sports tickets, merchandise and sponsorship, search, social, and retail media and athletics and multi-discipline sports.

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World Triathlon's revenues were less than $25M in 2024. Caretta Research has split World Triathlon's revenue into 3 different product categories, the largest of which is other. For full access to World Triathlon's revenue breakdown subscribe to Caretta Portal.

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Oct

6th

2026

04:23

Events, B2B Tag, Events and Conferences

Para Triathlon Development in Asia

World Triathlon continued its support for Para triathlon development in Asia with the 2026 Subic Bay Asia Triathlon – World Triathlon Para Development Camp, bringing together 19 participants from the Philippines and India. Held alongside the Asia Triathlon Para Championships in Subic Bay, the camp provided athletes and coaches with an opportunity to develop their knowledge and skills while gaining practical experience in a competition environment.

World Triathlon

Oct

5th

2026

12:35

Events, B2B Tag, Events and Conferences

Athlete reactions from the 2026 Rome World Cup

The men’s podium at the Rome World Cup gave us a taste of the recent past as Olympic champion Alex Yee (GBR) delivered a resounding victory and a taste of a possible future through French duo Martin Hubner and Tristan Douche winning medals on their World Cup debuts.

World Triathlon

Oct

5th

2026

00:13

Events, B2B Tag, Events and Conferences

Technical Official Education through September

World Triathlon continued to develop its Technical Official (TO) network in September, holding Level 1 seminars in Africa, the Americas, and Europe, alongside an Observers’ Programme in Pontevedra at the 2026 World Triathlon Championship Finals. The programs provided NF's with opportunities to develop new TO's while strengthening the knowledge and experience required to support triathlon competition.

World Triathlon

Oct

4th

2026

03:00

B2B Tag

Great Britain dominate Rome Mixed Team Relay World Cup

Any team that can unleash Alex Yee (GBR) on the anchor leg can feel confident about its chances of success, yet it was a game-breaking effort from Kate Waugh (GBR) that made the difference in today’s Mixed Team Relay at the Rome World Cup and saw Team GB take gold.

World Triathlon

Oct

3rd

2026

11:29

Events, B2B Tag, Events and Conferences

Rome readies for Mixed Team Relay debut

After the women’s and men’s individual races dazzled the crowds in Rome today, attention now turns to tomorrow’s Mixed Team Relay event. This will be the first time the venue hosts the relay, and it comes with a particular relevance for all teams.

World Triathlon

Oct

3rd

2026

03:15

B2B Tag

Isakova denies Månsson in thrilling Rome sprint

It went down to the wire at the Rome World Cup as Diana Isakova (AIN) and Tilda Månsson (SWE) surged clear of the field over the 5km run before duelling for the gold on the blue carpet.

World Triathlon

Oct

2nd

2026

03:10

Events, B2B Tag, Events and Conferences

Month of racing starts in Ceuta

After the excitement of Pontevedra last week, racing remains in Spain as athletes travel to Ceuta for the next Europe Triathlon Cup. The race also marks the beginning of a busy month of racing in Spain.

World Triathlon

Oct

1st

2026

06:51

Events, B2B Tag, Events and Conferences

SheLovesTri: From Awareness to Action

The SheLovesTri programme in Sanxenxo and Pontevedra brought together National Federations, coaches, administrators, researchers, and members of the wider triathlon community to examine women's current position in triathlon and consider actions to support further progress. Held alongside the World Triathlon Congress and Membership Services and Development meetings from 22–27 September, the programme included five initiatives covering female participation, women in coaching, federation development, networking and the sharing of best practice.

World Triathlon

Sep

30th

2026

07:48

Events, B2B Tag, Events and Conferences

Rome World Cup welcomes incredible women’s field

The women’s start list at the Rome World Cup is more or less what you would expect if you took a glance at the athletes behind some of the biggest stories of the year and thought, “what if we just got everyone?” To say this field has everything is an understatement.

World Triathlon

Sep

28th

2026

05:12

Events, B2B Tag, Events and Conferences

The 2026 World Triathlon Monday Morning Mix: W33

You know what happened at the weekend. We know what happened at the weekend. You know we know you know what happened at the weekend. And wasn’t it simply marvellous. Join us in the latest Monday Morning Mix as we recap everything that went down at the biggest week of the triathlon year with the WTCS Finals in Pontevedra, as well as everything else that took place on the international circuit around the world.

World Triathlon

Sep

27th

2026

06:30

B2B Tag, Events and Conferences

HIGHLIGHTS: MEN'S 2026 WORLD TRIATHLON CHAMPIONSHIPS PONTEVEDRA

Highlights are just the start Every race here can be rewatched from start to finish on TriathlonLIVE, with live coverage and full replays of every World Triathlon event. Rewatch full races

World Triathlon

Sep

27th

2026

03:09

B2B Tag

Team USA go three-from-three after dramatic Para Mixed Relay World title win

Team USA was able to back up their world titles in Wollongong and Torremolinos with a third Para Mixed Relay win in a row on Sunday morning, the final day of the 2026 World Triathlon Championship Finals Pontevedra.

World Triathlon

World Triathlon sells broadcasting rights of its triathlon competitions to 29 companies globally, covering 6 countries. World Triathlon's rights holders include BBC. World Triathlon currently holds 2 broadcasting rights for sports competitions including triathlon.