World Triathlon is a privately owned organization headquartered in Switzerland. Founded in 1989, it employs approximately 200 individuals and reported $10.5M in revenue as of 2024. Primarily involved in spectator sports, the organization serves as the international governing body for the Olympic sport of triathlon and all related multisport disciplines worldwide, including duathlon, aquathlon, cross triathlon, and winter triathlon.

2024 Revenue

Founded

1989

Headcount

192

Headquarters

Switzerland

Primary Segment

Spectator Sports

Ownership

Privately Owned

News Summary:

On June 26, 2026, the Europe Triathlon Cup and Junior Cup commenced in Wels, Austria, marking back-to-back racing weekends after the Kitzbühel event. This sprint-distance event will feature 70 athletes in the Elite Men's race, including 12 from the host nation. Previously, on June 25, the second Development Cup of the year began in Gallipoli, Türkiye, where 41 athletes are competing at Hamzakoy Beach, with Bulgaria's Alexander Bozhilov among the favorites in the men's race. World Triathlon also published "takeaways" from WTCS Quiberon 2026 on June 22, highlighting France's consistent capability in hosting international triathlon events and French athlete Cassandre Beaugrand's frequent victories on home soil. Earlier on June 22, World Triathlon and the International Paralympic Committee (IPC) jointly approved the qualification system for Para triathletes aiming to compete at the Los Angeles 2028 Paralympic Games, scheduled from August 15-27, 2028. That same day, Germany's Julia Bröcker secured a victory in Kitzbühel, contributing to Germany's three-medal haul during the Super Sprint weekend, which saw athletes navigate temperatures exceeding 32°C.

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World Triathlon offers 4 products in the media and telecoms services and sports industries. World Triathlon's product portfolio comprises of athletics and multi-discipline sports, search, social, and retail media and sports tickets, merchandise and sponsorship.
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World Triathlon's revenues were less than $25M in 2024. Caretta Research has split World Triathlon's revenue into 3 different product categories, the largest of which is other. For full access to World Triathlon's revenue breakdown subscribe to Caretta Portal.
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World Triathlon sells broadcasting rights of its triathlon competitions to 29 companies globally, covering 6 countries. World Triathlon's rights holders include BBC. World Triathlon currently holds broadcasting rights for sports competitions including triathlon.

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