DanAds, a privately owned company headquartered in the United States, was founded in 2013 and operates with approximately 90 employees. The company specializes in TV and streaming ad tech, providing white-label self-serve solutions for publishers.
On September 23, 2026, DanAds won the Innovation Champion Award at the TechEU Equity Summit in Luxembourg, an event organized by the European Investment Bank (EIB) Group in partnership with the European Commission. Previously, on September 22, the company was shortlisted for ‘Best Sustainable Advertising Solution’ at The Wires Awards 2026. This followed the announcement on September 21 that Chief Marketing Officer Marie-Lou Penin was selected as a 2026 Cynopsis Top Women in Media honoree, recognized for her role in steering DanAds’ growth strategy, expanding automated advertising operations, and championing AI-driven monetization solutions. Earlier on September 16, DanAds promoted Michael Gelb to Senior Vice President Growth & Product. Also on September 16, DanAds partnered with Nodals AI, an autonomous AI platform, to combine its advertising technology solutions with Nodals AI’s predictive outcome capabilities, aiming to deliver higher efficiency and improved ad yield for publishers.
DanAds's customers primarily consist of media and TV services, broadcast television and radio and advertising, marketing, media agencies companies. Examples of DanAds's customers include Publicis Groupe, Roku and Hearst Communications.
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