International Motor Sports Association, also known as IMSA, is a privately owned entity headquartered in the United States. Operating as a tier 1 media tech buyer, it was founded in 1969 and employs approximately 130 individuals. The company specializes in motorsports and cycling, functioning as a car racing series in North America. The current sanctioning body was formed in 2013 due to a merger of Grand-Am Road Racing and the American Le Mans Series.
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International Motor Sports Association (IMSA) offers 4 products in the sports and media and telecoms services industries. International Motor Sports Association (IMSA)'s product portfolio comprises of media and TV services and motorsports and cycling.
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International Motor Sports Association (IMSA)'s revenues were less than $100M in 2024. Caretta Research has split International Motor Sports Association (IMSA)'s revenue into 2 different product categories, the largest of which is motorsports. For full access to International Motor Sports Association (IMSA)'s revenue breakdown subscribe to Caretta Portal.
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International Motor Sports Association (IMSA) has suppliers like SMT (SportsMEDIA Technology).
Example Suppliers
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International Motor Sports Association (IMSA) sells broadcasting rights of its 3 motorsports competitions to 10 companies globally, covering 7 countries. International Motor Sports Association (IMSA)'s rights holders include VodafoneZiggo.
Example Sports Rights Customers
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