Integral Ad Science, also known as IAS, is a publicly owned company headquartered in the US. Founded in 2009, with approximately 1020 employees, the company reported $530.1M in revenue as of 2024. Functioning as a tier 1 media tech buyer, Integral Ad Science specializes in ad measurement and verification, providing tools that address ad viewability, verification, and fraud prevention.
Integral Ad Science (IAS) on June 24, 2026, rolled out its episode-level pre-bid optimization for programmatic audio and video podcasts on Spotify, with its initial launch occurring via The Trade Desk and Spotify Ad Exchange. This solution utilizes IAS Context Control segments to provide advertisers with advanced precision. Earlier, on June 19, 2026, IAS announced the general availability of Quality Connect, a new transparency and optimization solution within its IAS Pulse publisher platform, providing publishers with near real-time access to advertisers' media quality preferences, including brand safety, suitability, and fraud prevention criteria, thereby addressing an historical information gap. On the same day, IAS also unveiled its episode-level pre-bid optimization tool for programmatic podcast audio and video on Spotify, through a collaboration with The Trade Desk, allowing advertisers to apply contextual controls before bidding.
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Integral Ad Science (IAS) offers 2 products in the ad tech and services industry. Integral Ad Science (IAS)'s product portfolio comprises of ad measurement and verification.
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Integral Ad Science (IAS)'s revenues were $530.1M in 2024. Caretta Research has split Integral Ad Science (IAS)'s revenue into 2 different product categories, the largest of which is fraud detection and prevention, which represents 75% of Integral Ad Science (IAS)'s revenue.
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Integral Ad Science (IAS)'s customers primarily consist of search, social, and retail media, entertainment Providers and media and TV services companies. Examples of Integral Ad Science (IAS)'s customers include YouTube, Paramount Skydance Corporation and Meta. Integral Ad Science (IAS) has commercial and technical partners like Spotify, TikTok and X (Twitter). Integral Ad Science (IAS) has suppliers like Criteo.
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