Outbrain Direct Response is a publicly owned company headquartered in New York, US. Operating as a subsidiary of Teads, it also has Outbrain DSP as a subsidiary. Founded in 2006, the company employs approximately 1120 individuals and reported $785.8M in revenue as of 2025. Functioning as a global ad tech company, its main product offerings include search, social, and retail media. The company focuses on content discovery and personalized recommendation solutions, utilizing AI and ML to predict moments of engagement and drive outcomes for advertisers and publishers across more than 7,000 online properties globally.

2025 Revenue

Founded

2006

Headcount

1,115

Headquarters

United States

Primary Segment

Search, social, and retail media

Ownership

Publicly Owned

Deployments

7

News Summary:

On June 2, 2026, Teads published its 2025 Sustainability & Climate Update, aligning its climate-related governance and disclosure readiness with Task Force on Climate-related Financial Disclosures (TCFD) recommendations, following its merger with Outbrain. Previously, on May 20, Outbrain’s Shanghai Yushanzhi Information Technology Co. Ltd. saw its AI-native collaboration platform, CodeBanana (CB), receive the "2026 AI Best Scenario Penetration Case" award from 36Kr, recognized for its performance in complex enterprise collaboration scenarios. This follows Outbrain Inc.'s 8-K filing on May 14, detailing the matters acted upon and final voting results from Teads Holding Co.'s 2026 Annual Meeting of Stockholders. Earlier, on May 12, Teads Holding Co. (Nasdaq: TEAD) reported a 7% year-over-year decline in total revenue for the first quarter of 2026. Despite this, its connected television (CTV) business revenue surged more than 50% year-over-year, primarily in EMEA and APAC. The company also reported a 5% growth in Ex-TAC gross profit and an improved rate of margin decline. Management, discussing the results on May 8, attributed cost reductions, including a 20% decrease in compensation expenses, to recent post-integration restructuring efforts, while reiterating a full-year adjusted EBITDA target of approximately $100 million and introducing Q2 guidance anticipating sequential improvements in gross profit and profitability.

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Outbrain Direct Response offers 3 products in the ad tech and services and media and telecoms services industries. Outbrain Direct Response's product portfolio comprises of RTB and programmatic and search, social, and retail media.
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Outbrain Direct Response's revenues were $785.8M in 2025. Caretta Research has split Outbrain Direct Response's revenue into 3 different product categories, the largest of which is traffic acquisition (TAC), which represents 70% of Outbrain Direct Response's revenue.
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Outbrain Direct Response has commercial and technical partners like DoubleVerify and Adelaide. Outbrain Direct Response has suppliers like Magnite.

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