Privately owned X, also known as Twitter, headquartered in the US, was founded in 2006, operates with approximately 7070 employees, reported $2.5B in revenue as of 2024, and functions as a tier 1 media tech buyer. The company specializes in search, social, and retail media, operating as a social networking service where users can share short text messages, images, and videos in posts, as well as like or repost other users' content. X also provides direct messaging, video and audio calling capabilities, bookmarks, lists, communities, and Spaces, a social audio feature. Additionally, the platform allows users to vote on context added by approved users through its Community Notes feature.

2024 Revenue

Founded

2006

Headcount

7,070

Headquarters

US

Primary Segment

Search, social, and retail media

Ownership

Privately Owned

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X (Twitter) offers products in the media and telecoms services industry. X (Twitter)'s product portfolio comprises of search, social, and retail media.
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X (Twitter)'s revenues were over $1B in 2024. All the revenue comes from social media advertising.
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X (Twitter) has partners like Ortana Media Group. Examples of X (Twitter)'s suppliers include Google and DoubleVerify.

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X (Twitter) currently holds 8 broadcasting rights for sports competitions including basketball, golf, esports, motorsports, horse racing and professional wrestling.

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